OEIM is dedicated to supporting Universities and students in the UK and China to realise their growth potential by establishing collaborative education projects aimed at raising the quality and number of successful student exchanges.

OEIM does this in a number of ways:

• The Foundation Programme - Customised to the needs of each UK University, this programme equips Chinese students with the requisite standard of English, study skills and knowledge of UK education practices and academic requirements to enable them to outperform their peers who have not benefited from such a programme of study.
• Instruction Excellence - By the use of intensive and comprehensive instruction using both onsite and online modes of delivery that strengthens student academic achievement.
• Sino-UK Educational & Cultural Collaboration and Exchange - We foster the educational and cultural collaboration and exchange between Chinese institutes and UK universities. Projects include short-term study tour, short-term teacher and student exchanges, teacher-training visits, Sino-British credit transfer programmes, etc.
• Partnership development – With its network of coalitions and relationships in government, industry, and academia, OEIM is uniquely suited to help UK universities build relationships in furtherance of their educational objectives.
• Campaign Design & Development - We develop tailor-made marketing campaigns for educational institutes with different budgets, needs and targets in developing the market in China and undertake the design & printing of marketing promotional materials.